Create and target ad audiences

Learn how to create an audience to target your ads

 

Define audience data

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Learn how to define an audience by creating an interest group with the Protected Audience API.

Update audience data and refresh ads

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Learn how to update audience data by configuring an update URL for a Protected Audience API interest group.

Delegate audience management to a third-party

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Learn how to control audience management by using a Permissions Policy or delegate to a third party by configuring a .well-known permissions URL.

Use Topics with programmatic bidding in Protected Audience

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Learn how to use interests from Topics as an input to the Protected Audience bidding and auction process.